Businesses today are increasingly reliant on localised content to reach global consumers, and Localisation Management Technology (LMT) offers a way to streamline the process of localising content, making it faster, easier and more efficient. By improving localisation...
Video game localisation is the process of producing a video game for a different market than the one it originated in. Everything to do with the game is changed to suit the new market, from the name to the artwork on the packaging, the language in the game and...
In this article, we take a look at a recent piece by SmartCat, on how Zendesk, a global service-first CRM company, approaches its localisation strategy. Founded in 2007, Zendesk now has over 6,000 employees and 111,000 customers in countries all over the world — this...
In this article, we examine the complexities and challenges of localisation project management, looking closely at the role of Localisation Project Managers (LPMs). LPMs are responsible for executing an organisation’s localisation strategy on a tactical level, a role...
Managing a global localisation workforce comes with its fair share of challenges, from navigating local legal hurdles to overcoming language differences and cultural barriers. However, with the right approach and strategies, it is possible to build a strong, cohesive...
Lately, we’ve been hearing a lot more about the metaverse, but for many, the concept is still somewhat shrouded in mystery. What we do know is that it has the potential to completely change the way we work, communicate and live our daily lives, and in the context of...
